Music Industry Studies, B.S.
School of Music
Prepare for an exciting career in live event management or audio production in our music industry program, which was created in partnership with the prestigious Darla Moore School of Business.
Get a broad education in all aspects of the music industry plus a comprehensive liberal arts education. Take music training including group lessons, basic theory and popular music history. Music industry studies include hands-on learning with applied recording technology, live event production/management and basic business/economics courses.
Program Highlights
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Broad Exposure
Study all aspects of the music industry in preparation for employment in the industry or continuing your education.
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Marketable Skills
Create a capstone project in your interest area to demonstrate understanding and serve as a portfolio.
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Supportive Community
Foster your creative learning, skill development and personal exploration through Spark: Music Leadership at Carolina.
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Cool Tools
Enjoy access to our excellent, state-of-the-art live music recording and editing facilities.
Building Skills
Gain the professional and personal intelligence it takes to have a successful career.
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Event Planning
Coordinating and managing all aspects of an event, including logistics, vendors and timelines
Communication
Exchanging information and ideas through speaking, writing or other means of expression
Attention to Detail
Being meticulous and thorough in all aspects of a task or project
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Event Promotion
Marketing and advertising an event to attract attendees and generate publicity
Leadership
Inspiring and guiding others to achieve common goals and reach their full potential
Entrepreneurship
Identifying opportunities and creating and launching new ventures
Using your degree
Make your college experience the foundation for a successful future.
Potential Careers
- Enterpreneur
- Marketer
- Developer
Workplace Settings
- Live Events
- Recording
- Producing
- Retailing
- Software Development